How Twitch pushes Grubhub beyond Instagram's 'digital mood board of food porn'

"When I think about gaming, I think it's like the new 'Netflix and chill' for us. Grubhub and gaming go hand in hand," an executive said at Advertising Week.

By Natalie Black (Koltun) • Sept. 30, 2019

How Chipotle saved its brand by embracing a centralized digital marketing strategy

CMO Chris Brandt spoke at Advertising Week about ignoring conventional turnaround wisdom to achieve a $1.2 billion revenue increase in three months.

By Peter Adams • Sept. 26, 2019

Comic Dive: Papa Shaq's Pizza

Following a major controversy, Papa John's has called on new board member Shaquille O'Neal to rescue its brand. Will the move be a slam dunk?

By John Hazard • Sept. 20, 2019

McDonald's promotes Uber Eats delivery with loungewear giveaway

The burger chain celebrated "McDelivery Night In" on Thursday with branded swag for mobile orders in the U.S.

By Robert Williams • Sept. 20, 2019

Postmates brings mobile food ordering to Yankee Stadium

Attendees can order and pay for food on the app and receive a notification when it's ready for pickup from designated locations.

By Robert Williams • Sept. 18, 2019

Papa John's Snapchat lens boosted pizza orders 25% for Valentine's Day

Snapcodes and an AR lens let users create pizza-themed pictures and order directly from the app.

By Robert Williams • Sept. 17, 2019

Throwing pies at potholes

Domino's cooked up a way to fix cities' infrastructure, and it has been wildly successful.

By Chris Teale • Sept. 13, 2019

Yelp's new 'Connect' tool lets restaurants send targeted brand updates

In addition to offering eateries a way to directly share personalized events, deals and menu items, the review platform launched predictive wait times to its Waitlist feature.

By Alicia Kelso • Sept. 12, 2019

Popeyes asks customers to BYO bun after chicken sandwich sellout

The humorous campaign follows a shortage of the chain's new chicken sandwich after just two weeks.

By Barry Levine • Sept. 12, 2019

Chicken sandwich wars boosted Popeyes traffic 218%

The viral frenzy after its sandwich launch drove 10.1 million visits to Chick-fil-A, Zaxby's, KFC and its own brand during the last weekend of August.

By Julie Littman • Sept. 12, 2019

KFC cooks up dating simulator game for Colonel Sanders

The anime-style "I Love You, Colonel Sanders! A Finger Lickin' Good Dating Simulator" was revealed on Steam and will feature "cute miniature food."

By Dianna Christe • Sept. 11, 2019

Starbucks to open its largest location to date in Chicago

The four-story, 43,000-square-foot store will be the company's sixth Reserve Roastery, joining Milan, New York, Seattle, Shanghai and Tokyo. 

By Alicia Kelso • Sept. 6, 2019

Burger King's #EscapeTheClown campaign in Germany geotargets McDonald's customers

An AR-powered effort inspired by the movie "It" urges people to flee rival restaurants and find the nearest Burger King.

By Robert Williams • Sept. 6, 2019

Buffalo Wild Wings adds sports gambling to its menu

A new partnership with MGM Resorts International will also create new opportunities to bring the the sports bar chain into hotels. 

By Lauren Manning • Sept. 6, 2019

Grubhub's new rewards feature integrated with restaurant loyalty programs

The delivery platform has launched Perks, an in-app feature offering discounts and ways to earn and redeem loyalty rewards from nearby restaurants.

By Alicia Kelso • Sept. 5, 2019

Papa John's 1st Shaquille O'Neal TV spot insists 'a better day' is dawning

The basketball star-turned-board member and franchisee personally delivers pizza in the ad following scandals that ousted the brand's founder.

By Shane Schick • Sept. 5, 2019

Burger King cooks up 'Democratic Burger' election in France

To drive app downloads, the fast food chain will let customers vote for a menu item that will be discounted the following week.

By Dianna Christe • Sept. 4, 2019

Strengthening a restaurant's identity maximizes potential and profits

Restaurants need to stick to an actionable plan with a strict timeline when rolling out brand changes, says Walk-On's Bistreaux and Bar President and COO Scott Taylor. 

By Scott Taylor • Sept. 3, 2019

77% of diners check restaurant websites before visiting, survey finds

Of those users, almost 70% said that poor website design or functionality discouraged them from going to the restaurant, according to the MGH report.

By Alicia Kelso • Aug. 30, 2019

Jersey Mike's swaps free food for app downloads on fall tailgate tour

Each of the 16 pop-ups at college football games will offer custom Snapchat geofilters, mobile charging stations, lawn games and branded giveaways.

By Robert Williams • Aug. 29, 2019

Buffalo Wild Wings kicks off football season with relationship-saving 'prenups'

The restaurant chain looks to protect fans' football watching with a campaign that taps more traditional views of masculinity.

By Chris Kelly and Dianna Christe • Aug. 28, 2019

Papa John's hires Arby's president as CEO

Rob Lynch, who helped turn around Arby's through extensive marketing campaigns, steps in as the pizza chain prepares its own rebranding initiatives.

By Julie Littman • Aug. 27, 2019

Yelp personalizes app based on user lifestyle

Users can now tailor their search experience based on diet, accessibility concerns, food and drink categories and interest.

By Alicia Kelso • Aug. 27, 2019

McDonald's hypes spoof streetwear line 'Schnuggs' with AR lens, GIFs

A U.K. campaign for the limited release of Spicy Chicken McNuggets includes integrations with Snapchat, bringing posters to life through AR.

By Robert Williams • Aug. 21, 2019

Papa John's names Camp + King as creative AOR, dropping EGM after 1 year

The Havas Worldwide shop will have a lot on its plate, as the chain announced plans to invest another $80 million in marketing and franchisee relief.

By Barry Levine • Aug. 16, 2019